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Core Values

1. Quality           
We pursue the highest quality standards in our operations and strive  to deliver the highest quality products and services to our consumers.
2. People
Our workers are our most valuable assets and we believe in achieving synergy through teamwork.
We strive to continuously develop our human resource to enable us achieve excellence.
3. Customer-Oriented
We aim at customer delight and not mere customer satisfaction.
4. Integrity
Honesty, transparency and accountability are our hallmark; these constitute the essence of our existence.

5. Health and Safety
We are committed to the health and safety of our staff, visitors and consumers through a safe and secure work environment and product safety.
6. Environment
We are committed to continuous investment in environmental preservation and management. We work in close collaboration with the relevant agencies to ensure compliance.

7. Social Responsibility
We care about our communities and strive to enhance their well-being